Are you struggling to maintain brand consistency across different types of packaging? Changes in SKU specifications and local requirements often cause this challenge. Have business challenges hindered your productivity? Do manual review errors make it difficult to meet tight deadlines? Worried about compliance and meeting industry standards for your CPG brand?
Fortunately, software packaging solutions can help. These innovative solutions effectively address these challenges and pains. Our effortless solution ensures brand consistency across different packaging variants. It does this regardless of SKU specifications and local requirements.
It doesn’t fix frustrating display issues and hand-proofing bugs. The solution is here! Packaging software solutions streamline the feedback and approval process. This ensures that you can quickly meet tight deadlines.
Table of Contents
Reasons Why You Should Use Packaging Design Software
Now, it’s time to look closely at packaging design software. Trust us, this isn’t just any tool. It transforms manufacturing processes, accelerates product delivery, and increases customer engagement.
1. Enhanced creativity and versatility
Packaging design software provides a rich set of tools that inspire innovative creativity. It also allows for flexibility to reach different audiences.
2. Time management
Packaging design software saves time by implementing conversions and other tasks. It ensures consistent and effective branding that preserves. This results in significant cost savings in warehousing and transportation.
3. Cost reduction
Packaging software reduces costs by up to 13% by eliminating the need for outsourcing or extra staff. Decentralization is essential in this context.
4. Improved dialogue and communication
Packaging design software enables easy teamwork and clear communication. Real-time feedback and meetings help coordinate and increase overall productivity. They also develop a culture of teamwork.
What challenges can the Packaging Design Software help you overcome?
Do you want to avoid facing so many challenges in your packaging design? Look no further! Packaging design software is here to save the day. Before that, let’s explore the challenges you may face without it.
1. Complex packaging design
Packaging software allows for the efficient management of complex packaging systems. Designers can quickly turn complex patterns into simple, meaningful designs. Simple materials and easy-to-use equipment could achieve this. Additionally, the software’s real-time visualization feature facilitates faster and more informed decision-making.
2. Constants in branding
Packaging design software is essential for brand consistency in a dynamic marketplace. It integrates labeling guidelines, ensuring consistent use of packaging and labels. As a result, companies establish strong brand recognition and consistency across all products.
3. Rapid design iteration
In the fast-paced business world, quick design iterations are critical. Packaging software facilitates rapid adaptation to market trends, reactions, and new trends. These changes give companies a competitive advantage, helping them to remain effortlessly ahead.
What Features Should You Look for in Packaging Design Software?
So, you are looking for the perfect packaging software. Well, don’t be afraid! Let’s get into the essential things to look out for. By the end, you will have a choice of packaging software that elevates your creativity.
Ready? Let’s start!
- Easy-to-use interface: For smooth navigation, choose software with a simple drag-and-drop interface. Consider adding batch processing and bulk image editing to speed up design work.
- Time-saving 3D modeling: Also, speed up decision-making by using 3D systems for packaging. It helps in real-time analysis of 3D models, simplifies change detection and saves time.
- Effective communication and flexibility: Moreover, emphasize workflow flexibility by integrating features like project sharing, feedback strategies, translation control, and real-time flexibility. For that, tailor the packaging design journey to unique product needs and target audiences easily.
- Factors to Consider: When considering packaging software, consider price. Look for cost-effective solutions with automation, customization, and reduced packaging and infrastructure costs.
Top 9 Packaging Software Solutions for CPG Brand
We have something special for CPG brands! We have handpicked the best of the best packaging software solutions. So, if you love creating exotic packaging, you are in for a treat!
1. GoVisually
GoVisually is an outstanding packaging solution dedicated to consent and simplicity. A collaborative approach facilitates seamless communication and packaging design analysis. Eliminate complex email exchanges and inefficient collaboration.
This is not just collaborative software; it’s a game-changer for your packaging design process. So far, GoVisually has helped retailers such as PME Cake, Selfridges, Ibrands, 2San and Ecostore review packaging design concepts.
Key Features:
- Online proofing and collaboration: GoVisually focuses on real-time monitoring and feedback on packaging design.
- Version control: The software ensures that packaging design versions are tested effortlessly.
- Flexible workflows: Companies can create workflows that meet specific packaging and approval requirements.
- File sharing and storage: Secure sharing and storage facilitates access between artists and clients.
- Easy integration: The software integrates seamlessly with popular design tools, allowing users to generate ideas directly on the platform.
Pros:
- Simple and easy to use.
- Real-time processing and presentation capabilities.
- Flexible workflows to suit specific business needs.
- Easy integration with popular design software.
- Efficient version control and file-sharing system.
Cons:
- Limited features compared to advanced packaging software solutions
- Users may need time to familiarize themselves with the platform.
Capterra Ratings: 4.6/5
Deliver accurate & compliant
label artwork with GoVisually
Experience the simplicity of artwork review and approval process
2. Filestage
First, Filestage provides a comprehensive way to manage the system review and approval process. It allows teams to collect data, track versions, and collaborate seamlessly on creative content like images, videos, PDFs, and documents.
Secondly, with Filestage, businesses can dramatically improve productivity and ensure better communication between team members and stakeholders.
Key Features:
- Easy-to-use interface: Take an easy-to-use approach and communicate with an intuitive interface designed for ease of use.
- Collaborative research: Streamlining the research process by providing input from multiple stakeholders simultaneously, reducing the time to revision.
- Annotation capabilities: Enhance precision for communication by applying text, annotations, and symbols directly to files.
Pros:
- It streamlines system checks for efficiency.
- Improves collaboration and data collection.
- It is accessible to all stakeholders, including customers.
Cons:
- Limited integration with third-party software
- Advanced may require additional training for effective implementation.
Capterra Ratings: 4.7/5
3. Esko
Esko offers a range of software solutions for various aspects of the packaging industry. From packaging and manufacturing processes to construction scheduling and prepress, Esko’s software aims to empower packaging professionals throughout the manufacturing process. Esko’s solutions are designed to increase efficiency and productivity by focusing on automation, integration, and collaboration.
And you know what, Esko’s packaging software inspires innovative CPG manufacturers like Mars, Karcher, and Making Pet Foods Matters, streamlines design processes, enhances collaboration, and delivers a it is well designed for.
Key features:
- Packaging Design Management: Powerful tools for creating and managing packaging design, including 3D model prototypes and seamless workflow on manufacturing changes.
- Structural Fabrication and Preprinting: Easily create die-cut designs, layout optimization for printing, and generation of print-ready files using Esko structural fabrication and preprinting tools
- Workflow: Automation simplifies operations, reduces manual labor, reduces errors, and ensures the deliberate control of routine tasks, compliance analysis, and planning.
Pros:
- Solutions tailored to the packaging industry.
- Robust tools for design, art creation, product design, and preprinting.
- Advanced automation for flexible planning.
Cons:
- Advanced materials and equipment may require additional training.
- Optimization options are limited in some areas.
- Cost can be a factor depending on specific needs and budget constraints.
Capterra Ratings: 4.0/5
4. Adobe Illustrator
Adobe Illustrator is a popular vector graphics software industry standard in design. Illustrator empowers artists with powerful tools and features to create stunning graphics, logos, textures, and masterpieces in various formats.
Key features:
- Advanced Vector Editing: The core ability lies in precisely controlling anchor points, curves, and paths for complex and customizable designs.
- Versatile artboard layout: Ideal for multi-screen or print layout layouts, providing an easy design for working with multiple artboard types.
- Powerful typography: Allows typography to appear using various tools and editing options, from color schemes to custom fonts.
Pros:
- Industry-leading capabilities for scalable, high manufacturing processes.
- Work quickly on multiple panels or print layouts on a single sheet of paper.
- Powerful, precise, and scalable tools in print.
Cons:
- The comprehensive features make it difficult for beginners.
- The costs are slightly higher, particularly for users with minimal design requirements.
Capterra Ratings: 4.8/5
5. Brush Your Ideas
Brush Your Ideas is a new web-based creative tool changing how businesses and individuals create custom content. Brush Your Ideas empowers users to bring their innovative ideas to life through a wide range of features and an easy-to-use interface.
Brush Your Ideas changes CPG for clients like Create Apparel, GroupImaging, MonsterMedia, and eCreamery, offering unparalleled packaging design customization, performance, and service.
Key features:
- Customizable templates: It offers a variety of design templates for different products, which is a creative starting point.
- Real-time 3D modeling: A unique feature that allows users to create realistic models and interact with designs, providing a clear view of the final product.
- Multilingual Support: Global access with support for multiple languages, ensuring a seamless experience for users worldwide.
Pros:
- Edit easily with templates and an easy-to-use studio.
- It gives us a realistic picture of the process.
- Extensive language access for users.
Cons:
- Prices vary widely depending on budget and design requirements.
- Users with limited Internet access may need help with a web-based tool.
Capterra Ratings: 4.5/5
6. Boxshot
Boxshot is powerful software that empowers businesses and designers to create stunning 3D product models and packaging designs. With several key features, Boxshot revolutionizes the way companies display their products.
Key features:
- Extensive Templates: Boasts a vast library of customizable templates for different types of packaging, providing a creative starting point.
- High-Quality 3D Rendering: Exceptional ability to create accurate 3D renderings for lifelike packaging designs, ensuring effects and aesthetics are carefully considered.
- Easy customization: Optimized design allows users to change shapes, sizes, and layouts effortlessly and add graphics, icons, and fonts for a personal touch
Pros:
- Explore and modify packaging designs with lifelike translation.
- Effortless design automation makes it easier for the user.
- Improved visual appeal with improved materials and lighting.
Cons:
- Advanced features can be overwhelming for beginners.
- Some users say prices are more expensive.
- The software needs extensive interoperability features.
Capterra Ratings: 3.5/5
7. ManageArtworks
ManageArtworks is a comprehensive art management software designed to simplify the complex art creation, approval, and version control process. With its suite of features, ManageArtworks streamlines collaboration and ensures compliance throughout the artwork lifecycle.
ManageArtworks and HealthKart; Artworks and Dr. Artworks work closely to ensure seamless use of packaging art, compliance, and efficiency across all product launches. Accelerating CPG success for clients like Reddy’s Laboratories, Parle Agro Pvt Ltd, and Cedar’s Foods.
Key features:
- Centralized art repository: Designed access and version control for design assets, preventing duplication or loss.
- Business model: Automated manufacturing approval process, reducing manual effort and turnaround time.
- Regulatory Compliance: Ensures compliance with standards through certification reviews, reducing errors and irregularities.
Pros:
- It simplifies access and version control.
- Speeds up approval processes by reducing manual effort.
- It reduces the risk of errors and omissions.
Cons:
- Certain adjustments may be necessary for specific operating procedures.
- Integration with other systems may require additional effort.
Capterra Ratings: 4/5
8. Impact
Impact is a new piece of software that empowers businesses and individuals to create impactful images. For several key reasons, Impact changes the way artists and marketers deliver their messages.
Impact’s packaging software is revolutionizing the consumer packaged goods industry by increasing design efficiency, operating flexibility, providing adaptive flexibility, and ensuring cost efficiency, which drives CPG giants like Mondi, Smurfit Kappa, Altria, and Metsa Power.
Key features:
- Interactive Drawing Toolset: Easy-to-use tools for creating interactive drawings.
- Extensive parametric design library: reusable methods for shapes, including corrugated, folding cardboard, and more.
- Efficient measurement systems: Drag-and-drop features with sorting and nesting capabilities for accurate calculations.
Pros:
- Designed for all skill levels.
- It has a great, fast, and impressive library.
- It enhances creativity and entrepreneurship.
Cons:
- Beginners may need time to familiarize themselves with the advanced features.
- Some users prefer impact pricing over other design software.
- The software needs extensive interoperability features.
Capterra Ratings: 0/5
9. ArtworkFlow
ArtworkFlow is an all-encompassing art project management software designed to simplify and streamline the art creation and management process. With comprehensive features, ArtworkHQ aims to improve efficiency, productivity, and compliance throughout the design lifecycle.
ArtworkFlow customizes CPG for clients such as LesserEvil, Jones Dairy Farm, and Simply Lunch, ensuring efficient packaging design, compliance, and convenient processes for expedited delivery.
Key features:
- Centralized Art Repository: Ensures easy access to version control and prevents using outdated art.
- Workflow automation: Provide scalable and streamlined workflows for faster product approvals.
- Translation Control and Audit: An extensive history of tracking changes, comparing translations, and ensuring compliance.
Pros:
- Easy access and version control.
- Streamlined maintenance approval process.
- Oversees change and monitors compliance.
Cons:
- Specific operating procedures may require adjustments.
- Additional planning or improvements may be necessary.
Capterra Ratings: 5/5
Conclusion
To wrap things up, we discussed the top 9 packaging software solutions for CPG brands. This solution provides various features and benefits to improve your packaging and meet customer needs. And among them, GoVisually shines as a game-changer.
Why? Because GoVisually offers you a user-friendly platform that simplifies packaging design and approval. Additionally, it enables your teams to collaborate effortlessly, provide feedback, and track progress – keeping the overall process running smoothly and error-free.
Now, what does this mean for CPG brands? Using GoVisually, the brands can accelerate their time to market while maintaining their competitive edge. Plus, our software’s version control and commenting features ensure a seamless development cycle that aligns with brand guidelines and keeps customers happy.
Looking ahead, companies need to embrace new packaging software to keep pace with changing tastes and the demand for sustainable packaging. By choosing the right software, they can improve productivity, enable creativity, and deliver outstanding features.
So get on board and see how your packaging game is going!