What is Design Project Management and Why You Should Prioritize It?


Do you that prioritizing design project management can speed up your review process?

In the digital world where every business and organization is crowded with projects, project management has emerged as a crucial skill in recent years. This especially applies to marketing and creative teams who widely use project management tools to ensure efficiency and productivity among teams. 

Project management sets your vision clear and makes you the controller of your tasks instead of tasks controlling you.  There are multiple varieties of project management and today, we will be discussing one of them in detail; design project management. Let’s start!


So, What Is Design Project Management?

Project management deals with any kind of project regarding web development, designing, content creation. Design project management is the subset of project management that refers to handling any project which involves designing. It includes everything from designing or redesigning a webpage to creating a logo for any entity or branding a new entity.




How Can You Effectively Execute Design Project Management in 2021?

Although project management facilitates your needs regarding handling multiple projects, it needs to be done in a way that will improve your performance. SO here are some of the most effective ways that we practice at GoVisually and have found to be the most effective!


1. Recognize Your Team’s Talents

Teams are the source of connectivity and improvement. It is always better to have multiple people on board to smooth out your process instead of handling numerous tasks simultaneously. The engagement of individuals working together as a team improves the quality of your work. It allows you to be on the upper hand of management, enabling you to master your responsibility tactics.

However, as any activity involves a collaboration of different mindsets, it becomes troublesome sometimes to engage with diversity. Before initiating any process of implying project management, you need to understand the nature of your team and their expertise. To achieve this, you can hand out open-ended survey questionnaires if you have a big team, or you can have an in-person discussion if your team is limited. 


2. Plan Out the Structure of Your Team

The beginning stage of structuring your project is the most crucial one because this is where the base of your project initiates. If you don’t plan out the structure of your project smartly, then it will not stand out. Therefore, you should start with preparing questions such as:

  • What does the client require?
  • What do I want to achieve through this project?
  • Do I have available resources for completing this project?
  • Will I be able to achieve it in a given amount of time?

By outlining these questions, you will be clear to go to the next step of structuring your project (big or small) by filling out these questions. For example;

  • Create a list of tasks

This step initiates to fill out the first questions given above to consider your client’s preferences. By assessing your client’s needs, you are reaching a milestone of outlining your project since the project belongs to a client, and without taking their requirements seriously, you are just shooting the arrow in the dark. Therefore, start listing the tasks that will be done during the projects, such as drafts, meetings, mock-ups, etc. 


  • Consider your budget

In this part, you fill out the second and third questions stated above and compare your capabilities with your client’s expectations. It would help if you always were realistic while taking your projects and not overwhelmed by their scope. If you intend to hit on a big project, your budget also needs to be big enough to reach the benchmark. 


  • Allocate responsibilities

Assign responsibilities according to the expertise and skills of your team workers. Distributing duties should be simple, but ensure to cater to your best ability.


  • Prepare a schedule

This part is where you will fill out the last question stated above to complete the structure of your project. Your project goal should be realistic and match your capabilities. If you are taking a bundle of projects altogether just to become a pro at handling projects, you must have enough time to deliver those tasks by keeping the quality as your number one priority. 


  • Set up milestones

Setting up milestones for yourself during a project serves as a flexible constraint. They assist you in determining if you are on route or not.


  • Arranged interaction gateways and directories

To guarantee that everyone has access to everything related to the project in one go, establish new folders in your preferred project management software. You may also take advantage of this opportunity to develop new ways of communication to interact with your team involved in the project.


3. Putting the Plan into Action

After structuring all the essential aspects before starting the project, the next stage is to execute your plan. In this part, the project is now in full swing, your team is collaborating, and designs are being created. This stage should be a smooth process since you have aligned all the considerations beforehand. If you skip the above step of structuring your project, this stage will become a hassle. Therefore, executing your plan would only require bringing your team together and put the plan into action.


  • Communicate with externals 

The key to solving any errors is through open communication. Maintain constant contact and communication with all parties involved, such as your clients, don’t ghost away from your clients. Missteps and misunderstandings are caused by a lack of communication; therefore, avoid them by being available at all times.


  • Interact with your team

Your team should not feel left out after you have assigned the task to each member. The section requires constant follow-ups to work effectively. Otherwise, no team member would consider the project seriously. 


  • Managing Tasks 

Managing tasks is as important as managing your team. Ensuring that the work is completed correctly must be supervised at every stage of the process, from planning to completion. This approach entails regular checks to ensure that the work is completed within the schedule outlined in the strategy.


4. Deliver the Project 

After completing the above stages, your design project is ready to go! To become a pro at handling projects is not a rocket but merely a bunch of management and leadership techniques to follow. Project management relies on your tactic of handling responsibilities; if you fail to fulfill all your roles wisely, nothing can stop you from achieving the benchmarks you set. 

The necessity of project management is increased as people adapt to deliver and handle tasks through online means. However, apart from project management being digital, it facilitates almost everyone in the business to cater to the hurdles that lack of leadership brings. Hence, project management allows you to deliver your projects effectively, and here’s more to why it is necessary.


Why Should You Prioritize Design Project Management? 

Project management’s relevance in companies cannot be taken for granted when delivered correctly; it improves every aspect of the firm. The primary element is that It frees up your team to stick to the topic that counts, rather than being distracted by projects that go off course or expenditures that end badly.


1. Increases Efficiency

Businesses struggle to achieve efficiency throughout the business practices because this is their goal not to waste resources more than your project needs. 

One of the primary roles of project management is to make the process efficient by saving plenty of time and money. You can guarantee that your job is done on schedule and does not cost you a leg with proper preparation. You can adequately chart your project’s route from the start and determine beforehand the due dates of your project by setting a schedule and planning out the expenses by anticipating the cost that will occur.


2. Helps in Interaction

The project management allows people to have open communication since it does not have a wall of not reaching out to upper management. Project management shatters the traditional hierarchy of strategic management. It enables transparency among your team. Anyone can freely communicate with the upper management for any queries regarding the project.  There are various project management softwares integrated with different apps for communication and collaboration. 


3. Enables Better Decision Making

Decision-making becomes is not accurate when you have other people showing you the files of various projects altogether.  However, through project management tools, you can monitor your team’s performance by yourself from anywhere and at any time. The decision-making also becomes more centralized since you will be getting the progress reports, which aids in making decisions for your team more precisely. You can predict difficulties to avoid inefficiencies, and make wiser, informative choices with proper coordination.


4. Refine your accomplishments

The project management technique enables you to make your accomplishments repetitive as you gain experience from the previous projects. In addition, project management enables you to expand excellent productivity while also allowing you to capitalize on your team’s best strategies. You can determine areas where your team is succeeding and an opportunity for growth by combining information from prior initiatives. 

5 Design Project Management Tools

There are various design project management tools available for design project management to leverage your performance. Here are our 5 top picks.


1. Wrike

Although the project management techniques set an excellent scope for businesses by leveraging the performance of teams. But without a proper project management tool, you are probably going to lag.




Managing teams through leadership is essential but keeping an eye on their performance, preparing spreadsheets is a crucial step to enhance the performance of your teams and deliver high-quality projects. Wrike offers every solution regarding project management. It is a complete exposure to project management basics which involve best practices and resources for project management newbies.


2. TeamGantt

You can create workflows with this software, and it helps you prepare them in a way that’s convenient for others to comprehend. You can also integrate TeamGantt with iOS, Android, Chrome, and the web.




3. Trello

Trello is another project management tool for enhancing your performance with various projects simultaneously. It enables teams to collaborate through integrating several other applications. Moreover, it offers plenty of features to cope with your daily tasks. 




4. Asana

Asana excels at effective project management. You can integrate it with several other applications like GoVisually and Slack to speed your communication even more. This application allows you to construct your checklist and move it around however you prefer.




5. Click Up

Click Up offers intriguing features if you wish to plan activities efficiently, including handling larger jobs, significant projects, minor assignments, and observations.




How GoVisually Helps You Quadruple Efficiency with Design Project Management

And lastly, before you leave, we’ll equip you with the best way of ensuring efficiency in design project management. The secret recipe is GoViosually!

GoVisually’s user-friendly and customer-centric interface allows you to gather feedback, suggest reviews, and finalize the design faster than traditional methods. You can even sign-up for a free trial to see the results for yourself!

Alina Zahid Khan

Alina Zahid Khan

Alina Zahid Khan is a storyteller, brand strategist, and growth manager at GoVisually. She loves creating value-driven content for creative professionals.
Subscribe to Newsletter

You may also be interested in...

Weekly posts

How GoVisually Uses GoVisually to Make Projects Flow!

The Founders of GoVisually believe that we’re not here to sell the product but to live it. And that’s why our internal teams use GoVisually …

Read More →
Weekly posts

Top 5 GoVisually Use Cases

Today, visual content creation, managing feedback and approval processes effectively is crucial. Whether you’re involved in graphic design, marketing, packaging, or label design, GoVisually offers …

Read More →
Govisually's integration guide
Weekly posts

Complete Guide to GoVisually’s Integrations for Efficient Workflow

Struggling with fragmentation of work and communication across multiple platforms? You’re not the only one. Many of our clients feel frustrated from using multiple tools …

Read More →

Review & Approve Designs, Videos & PDFs 3x faster

Speed up your creative reviews & approvals with Govisually.

Get started with a Free Trial.